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Since the publication of the first edition of Movies as Mass Communication in 1980, cinema has been incorporated into academic discussions of the mainstream mass media. Most introductory `media and society' courses now include a section on the cinema. In this second edition, Professors Jowett and Linton address both the persistent tendency to position the cinema as a separate form of entertainment with a specialized audience, and the extensive interrelationships between the cinema and other media. The authors also examine the economic, sociological, psychological and political aspects of film.
- Sales Rank: #5736567 in Books
- Published on: 1989-09-01
- Original language: English
- Number of items: 1
- Binding: Paperback
- 160 pages
About the Author
Garth S. Jowett is a professor of communications at the University of Houston. He obtained his PhD in history and communication from the University of Pennsylvania. He has served as the director for social research for the Canadian government's department of communication and has been a consultant to various international communication agencies. He has been widely published in the area of popular culture and the history of communication. His book, Film: The Democratic Art (1976), was a benchmark in film history. His other publications include, Movies as Mass Communication, Children and the Movies: Media Influence and the Payne Fund Studies, and Readings in Propaganda and Persuasion, co-edited with Victoria O'Donnell. He is on the boards of several communication and film journals.
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